Work
Projects I've worked on.
A collection of projects across data, analytics, AI products, community tools, and process automation.

Suis Moi
Building a Coptic liturgical app in French, from zero to shipped

CRM Analytics at Expedia Group
Owning the analytics infrastructure for 400M+ users across global brands

B2B Analytics at Expedia Group
Turning ML outputs into a $2B sales targeting engine for 1,500+ professionals

Lead Solution Engineer at Salesforce
Architecting AI and data solutions that turned technical complexity into enterprise deals


Building the Data Team at Sinch (myElefant)
From zero data infrastructure to doubling gross profit three years running

DatAfterwork
Supporting in building French-speaking Switzerland's data and AI professional community

CoptIn
Connecting young professionals: 700+ members, daily job opportunities and career exchanges
Foot du Mercredi
A smart web app for the world's most over-engineered casual football group
Church Monthly Program Automation
Turning a days-long volunteer effort into a 10-minute automated AI workflow
Signature Scent Studio
Turning a Google Form into a smart client intake app for a perfume consultant
ServeWell
A professional reputation platform for the hospitality industry

The Compassionate Virgin Foundation
Building a digital presence from scratch for a cancer care non-profit in Egypt

Sales & Marketing at Burrda Sport
Closing Burrda Sport's largest sponsorship deal and growing Qatar's elite sports accounts

Launching PSG in Qatar
Opening the first official Paris Saint-Germain stores outside France
Let's work together
Good work starts with a good conversation.
Open to consulting engagements, senior roles, and conversations worth having.